The Legend of Transcend Uplifts and Inspires!

Max Asia is gearing towards Bigger activities, Better performance and a Bolder approach to support Max Associates to continue to Transcend and grow their business. 2017 started off with Max Philippines having its Kick-Off events for the year supported by sought-after resource speakers and team-building activities in Manila, Cebu, and Davao.

Led by Vice President for Asia, Joey Sarmiento, together with the Philippine corporate team and Max field leaders, the objectives and plans for 2017 were shared with over a thousand Associate attendees. These included 2017 initiatives in the areas of sales, training & development, marketing, and customer support. The Associates are looking forward to the support programs to transcend their businesses and to help them sustain their success.

Full house at the Manila Kick-Off event. Over 600 excited Associates attended the Kick-Off event held at Meralco Multi-Purpose Hall last January 18, 2017.


The energetic Cebu team at the Visayas Kick-Off event at the Bayfront Hotel, Cebu City with around 300 Associates in attendance last January 25, 2017.

Davao Kick-Off event at Ritz Hotel, Garden Oases was attended by more than 100 Associates last January 28, 2017. 

Vice President for Asia Joey Sarmiento announcing the line-up of events in the Philippines for 2017.

Joey Sarmiento revealed that 2017 is a year of firsts for Max Philippines.  All were very excited to know of the following firsts for Max Philippines. The 1st ever Regional Convention will be on March 18-19, 2017 at the SMX, SM Aura in Taguig. The 1st Travel Incentive to be held outside of Asia will happen on October 2017 in Dubai. And lastly, the 1st Asia Road to Diamond event to be held outside of Max Asia countries will be held in Hanoi, Vietnam in October 2017.

Special Guest Speaker, Chinkee Tan at the Manila Kick-Off Event


Ian Barcelona at the Cebu Kick-Off Event

Max Associates were also very delighted with the return of Transcend 2016 Convention’s Guest Speaker Chinkee Tan. They learned a lot as he discussed the importance of team building and as everyone participated in activities that were facilitated by Ian Barcelona

Max Malaysia and Max Singapore leaders assembled also for the 2017 Kick-Off Meetings, held last January 21 and February 11, respectively. Max Vice President for Asia Joey Sarmiento together with Marketing & Communications Manager Andrea Dumancas brought exciting corporate news and updates in Malaysia.

Vice President for Asia Joey Sarmiento together with Diamond Rachel Thomas, Platinum Robert Chan, Mohamed Carrim and Zabrina Ariffin during the recognition portion.

For the Kick-Off meeting in Max Singapore, Max Vice President for Asia Joey Sarmiento was joined by Diamond Leader Erick Lovitos from the Philippines.